"Employer of the Future": Craiss receives award

• Expert jury finds logistics service provider innovative, sustainable and sustainable

• Award honors digitization, sustainability and employee friendliness

• Patron Brigitte Zypries presents trophy

Craiss'personnel managers Laura Engelhardt (r.) and Eva Hertle (l.) accepted the award "Employer of the Future" from the patron and former Federal Minister of Economics and Justice Brigitte Zypries (m.) at the gala of the German Innovation Institute for Sustainability and Digitalization (DIND) in Frankfurt on Tuesday evening. (Photo: DIND)

Craiss Generation Logistik GmbH & Co. KG has been awarded the "Employer of the Future" seal of the German Innovation Institute for Sustainability and Digitalization (DIND). At a gala on Tuesday evening in Frankfurt am Main, the owner-managed transport and logistics company, together with around 70 other award winners, accepted the award from the former Federal Minister of Economics and Justice Brigitte Zypries. The medium-sized company scored particularly well for its innovativeness and its boldness in digitization.

“The award confirms and appreciates Craiss' entrepreneurial commitment to preparing for the future the transport and logistics firm, which has already been in existence for four generations, and to positioning it in a sustainable and competitive manner," says Laura Engelhardt, Personnel Development Officer at Craiss Generation Logistik GmbH & Co. KG. “In times of massive shortages of skilled workers, this means above all increasing Craiss‘ attractiveness as an employer and offering our employees a long-term professional perspective,” continues Engelhardt.

The fact that the Swabian logistics service provider is succeeding at this has now been acknowledged by the DIND award. The "Employer of the Future" seal is only awarded to companies that can attain an adequate score in the official evaluation criteria such as innovative strength, level of digital transformation, sustainability strategy, personnel organization or working atmosphere. After an initial self-assessment, a two-part external audit in which these aspects are put through their paces is carried out by independent auditors,.

"With the founding of our digital subsidiary SLYNX, numerous measures to comply with the specifically imposed sustainability goals, internal promotion opportunities, employee benefits and a visible presence on the relevant social media platforms, we were able to prove our worthiness of the prize," explains Engelhardt. For example, Craiss has been able to significantly reduce the number of empty kilometres through optimized tour planning or offering employees purchasing advantages, leasing offers for bicycles and a subsidy for company pension plans, among other things. Engelhardt sees the award as a guide for potential employees by generating attention and strengthening trust in the company.

The award for "Employer of the Future" was presented at a festive event at the ARTIUM of the Deutsche Vermögensberatung in Frankfurt am Main by the Federal Minister of Economics and Justice, Brigitte Zypries.